Product Details
Web ID: 15480512Virtue Volumizing Primer is a weightless spray formulated to build volume and create the perfect foundation for style. This light mist works to create memory at the root and architect your style for all-day hold. With the exclusive Alpha Keratin 60ku protein, Virtue's unique formula also helps protect against heat and environmental damage while mending fine hair prone to breakage. The fragrance is a revitalizing citrus floral blend of leafy greens, flowers and fruit, including white pear notes, stimulating spearmint leaf and bright, lemon essential oils. This spray is suitable for all hair types.
Product Features
- WHAT IT IS:
- A lightweight, non-aerosol mist that absorbs into hair to prime styles; ideal for anyone looking to prep hair and maintain the architecture of style without weighing hair down; especially good for those with fine or flat hair sensitive to product buildup
- WHAT IT DOES:
- Builds, lifts and sets; safe for color-treated and chemically treated hair
- INGREDIENT HIGHLIGHTS:
- Alpha Keratin 60ku protein works to strengthen the hair over time
- Hydrolyzed wheat protein facilitates styling while improving gloss/sheen and the texture of hair
- Panthenol (vitamin B5) delivers moisture, softness and shine
- Hydrolyzed soy protein improves manageability, conditions and moisturizes
- HOW TO USE:
- Spray on damp or dry hair, section by section, targeting the roots through mid-shaft
- Use heat and style as usual for maximum volume and memory
- RESULTS:
- After one application, 96% of women felt hair had instant volume; lightweight, buildable hold; and was easier to style*
- 8 hours after first application, 94% of women said their style bounced back and restyled easier*
- After only 3 uses, 100% of women felt their hair was less limp*
- With continued use, 98% of women said hair had flexible bounce, was healthier looking and less dull*
- *Based on a consumer perception study conducted with 50 respondents, after 5 uses/one week.
- USE WITH:
- Full Shampoo
- Full Conditioner
Shipping & Returns
- This item qualifies for Free Shipping with minimum purchase! exclusions & details
- This item may only be shipped using Standard.
- This item may not be shipped to Federated States of Micronesia, Marshall Islands, Armed Forces Europe, U.S. Virgin Islands, Armed Forces Pacific, Hawaii, Palau, American Samoa, Guam, Puerto Rico, Northern Mariana, Armed Forces Americas, Alaska and El Paso, Texas.
- This product will be delivered by Standard Ground Shipping and is not eligible for Premium or Overnight shipping.
- Cannot ship to Northern Mariana Islands, Marshall Islands, Armed Forces Europe, Federated States of Micronesia, Hawaii, Alaska, Armed Forces Pacific, Armed Forces Americas, Puerto Rico, American Samoa, Guam, Palau, U.S. Virgin Islands, Philippine Islands.
- California and Minnesota customers call 1-800-289-6229 for Free Shipping information.